A website called The Checking Line has a firsthand account from the NYI Viewing Party that took place on Friday night. It's worth a quick read. It includes details about someone bringing an iPad or something that had the 2/11 game on it; a bunch of people huddled around a circular table and watched the 2/11 game.
Here's another article we missed about the Viewing Party over at SI.
Personally, we could not have cared less that the Islanders were promoting some meaningless viewing party. But it's August and we had nothing better to do, so we decided we cared when we actually didn't. Guerilla trolling.